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Market Promotion

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Understanding Risk Management in Business – Video Blog
Business Vision | Lists and How To's | Management | Marketing | Survival Kit | Videos

Understanding Risk Management in Business – Video Blog

ByDavid Fasanya November 17, 2021November 18, 2021

Talking about business, whatever its nature is, you must take very efficient steps on how to manage and eliminate those risks. This is the realm of risk management which plays an important role in making…

Read More Understanding Risk Management in Business – Video BlogContinue

3 Things Affected by Lack of Vision
Business Vision | FrontPage | Growth Strategies | Lists and How To's | Marketing | Work Life

3 Things Affected by Lack of Vision

ByDavid Fasanya August 18, 2021August 30, 2021

A lack of business vision can cause an organization to flounder in many ways without even recognizing it. This article will discuss how a lack of vision can affect a business in three areas possibly…

Read More 3 Things Affected by Lack of VisionContinue

Tips for On-ground Business Marketing
Marketing

Tips for On-ground Business Marketing

ByDavid Fasanya February 5, 2021July 29, 2021

TV, internet, mobile, radio and other media have opened doors for brands to enter consumers’ lives in real time – up to the point that they become fed up of all the promotional emails, sponsored…

Read More Tips for On-ground Business MarketingContinue

3 Reasons Why Expats are Great Entrepreneurs
Marketing

3 Reasons Why Expats are Great Entrepreneurs

ByDavid Fasanya January 22, 2021July 30, 2021

Adjusting in a foreign country has its own challenges and they seem even harder when you are an expatriate (expat) worker starting your own venture. However, being an expat-entrepreneur has its own silver lining. Their…

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3 Successful Social Media Campaigns You Can Learn From
Marketing

3 Successful Social Media Campaigns You Can Learn From

ByDavid Fasanya January 20, 2021July 8, 2021

In 2020, the number of people using social media stood at roughly 3.6 billion, as per data by Statista. Facebook currently has about 2.45 billion monthly active users. Its acquisition, Instagram, is also not far…

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How Content Enhances SEO Marketing
Marketing

How Content Enhances SEO Marketing

ByDavid Fasanya December 21, 2020October 3, 2023

David Ogilvy, the advertising tycoon, forever changed how advertising was done when, in the 50s, he said, “The consumer is not a moron; she is your wife.” The iconic quote demanded that advertisers stopped trying…

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Business Growth Strategies in Marketing
Marketing

Business Growth Strategies in Marketing

ByDavid Fasanya December 9, 2020July 27, 2021

Getting a business off the ground is not easy, and being seen and heard in a sea of competitors is even harder. On top of it, finding the right marketing strategy that aligns with your…

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Mastering B2B Marketing for LinkedIn
Marketing

Mastering B2B Marketing for LinkedIn

ByDavid Fasanya September 22, 2020September 23, 2020

Social media is powerful. Be it Facebook, Instagram, or Twitter, the best way to generate buzz around your business is to harness these platforms. However, most businesses miss an important piece in their social media…

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Why Your Business Needs a Growth Marketing Agency?
Marketing

Why Your Business Needs a Growth Marketing Agency?

ByDavid Fasanya September 16, 2020July 13, 2021

The Microbiz Magazine reports that 672,890 new start-ups were incorporated in the UK in the tax year ending April 2019. This boils down to nearly 1,850 new start-ups daily or 76.8 every hour. That’s more…

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3 Lead Generation Tips for Small Businesses
Marketing

3 Lead Generation Tips for Small Businesses

ByDavid Fasanya July 29, 2020July 7, 2021

Every business appreciates loyal customers – those who regularly visit your store or order from you. However, if you want your business to grow, new customers are a must – and lead generation facilitates this….

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How does Affiliate Marketing affect Business Growth?
Growth Strategies | Marketing

How does Affiliate Marketing affect Business Growth?

ByDavid Fasanya July 14, 2020July 14, 2020

A study by Business Insider shows that affiliate programs account for around 15 to 30% of online sales. In fact, Statista reports that in 2019,  US businesses spent over 6.4 billion dollars on affiliate marketing…

Read More How does Affiliate Marketing affect Business Growth?Continue

Local Marketing or Global Marketing – Why not GLOCAL?
Marketing

Local Marketing or Global Marketing – Why not GLOCAL?

ByDavid Fasanya June 22, 2020July 14, 2021

A brand and its reputation are two faces of the same picture. Wherever a brand goes, its reputation follows. This is why international marketing can be challenging or even daunting at times, particularly if marketing…

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